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Take their breath away : how imaginative service creates devoted customers / Chip R. Bell and John R. Patterson.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : John Wiley & Sons, ©2009.Description: x, 294 páginas : ilustraciones ; 24 cmISBN:
  • 9780470443507 (cloth : acidfree paper)
  • 0470443502 (cloth : acidfree paper)
Subject(s): DDC classification:
  • 658.812 B4131 22
Contents:
Animation. -- Reinvention. -- Decoration. -- Camouflage. -- Concierge. -- Partnership. -- Cult-like. -- Luxury. -- Air. -- Air defense. -- Scout's honor. -- Firefighter. -- Insight : understanding your customer. -- Oversight : assessing your launch pad. -- Spotlight : choosing a take their breath-away strategy. -- Foresight : unearthing potential customer stressors. -- Green light : launch lessons for leaders.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Libro Libro Biblioteca QLU Colección general Colección General 658.812 B4131 (Browse shelf(Opens below)) e.1 Available 2022-0922
Libro Libro Biblioteca QLU Colección general Colección General 658.812 B4131 (Browse shelf(Opens below)) e.2 Available 2022-0923
Libro Libro Biblioteca QLU Colección general Colección General 658.812 B4131 (Browse shelf(Opens below)) e.3 Available 2022-0924
Libro Libro Biblioteca QLU Colección general Colección General 658.812 B4131 (Browse shelf(Opens below)) e.4 Available 2022-0925
Libro Libro Biblioteca QLU Colección general Colección General 658.812 B4131 (Browse shelf(Opens below)) e.5 Available 2022-0926

Bibliografía: páginas [281]-285.

Incluye índice.

Animation. -- Reinvention. -- Decoration. -- Camouflage. -- Concierge. -- Partnership. -- Cult-like. -- Luxury. -- Air. -- Air defense. -- Scout's honor. -- Firefighter. -- Insight : understanding your customer. -- Oversight : assessing your launch pad. -- Spotlight : choosing a take their breath-away strategy. -- Foresight : unearthing potential customer stressors. -- Green light : launch lessons for leaders.

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